Whether you are publishing a first book or a fifth, you may feel stymied about how to do most effectively do this in the midst of a pandemic.  2020 challenged publishers’ and authors’ abilities to get word out about their new books.  Yet, this has long been a particular challenge for academics, especially authors writing about events and topics that offer deep historical context for events that may or may not be in the news cycle.    This panel will focus on how authors and presses sell and market books and promote ideas when the noise of current events is threatening to drown out serious non-fiction.  This issue is important for ASEH members and others in environmental history and sciences at a time of pressing issues such as climate change, green energy, and the sale of protected wildlife refuge land.  This is a roundtable discussion intended for professional development for ASEH members at all stages of their careers.  It will not have individual papers or separate presentations but instead be a conversation amongst the panelists about practical tips, followed by extensive Q & A from the audience.

Participants:

Chair: Jean E. Thomson Black, Senior Executive Editor for Life Sciences, Physical Sciences, Environmental Sciences, and Medicine, Yale University Press

Deborah Cramer, Author and Visiting Scholar, Environmental Solutions Initiative, MIT

Beth Daley, Editor and General Manager, The Conversation  

Susan Ferber, Executive Editor, American and World History, Oxford University Press

Brenda King, Publicity Director, Yale University Press 

David Miller, President, Island Press  

To receive the Zoom link for this event, please email Lawrence Culver at lawrence.culver@usu.edu .